Your e-commerce business requires a reliable Content Management System (CMS) to handle customers and orders efficiently. While dedicated e-commerce CMS solutions can take care of your needs, they tend to come at a price. How about managing your e-store through open-source options like WordPress or Magento? Magento is designed to take care of all e-commerce related needs. On the other hand, WordPress, a regular CMS, provides extendable functionality through dedicated plugins to perform like an e-commerce management system.
Here, we help you take a look at how WordPress and Magento are impacting diverse businesses, their impacts on the e-commerce landscape, and future trends dominating their use.
WordPress – CMS for Content, Media, Blogs
WordPress mobile development has become a popular proposition for organizations wanting to provide high-end customer experiences on smaller screens. The responsive website themes and mobile app plugins of WordPress are paving the way for mobile first indexing solutions. Moreover, WordPress App builder plugins are being used to upgrade WordPress sites using iOS app development technology. Overall, WordPress is recommended for business owners looking for flexible theme customization and ways of increasing their brand presence.
Magento – Increased Revenue for e-Stores
The features and capabilities of Magento are being applied by both new and old e-commerce businesses. Magento users can expect up to 41% reduction in website maintenance and development costs, thereby making it a useful option for most industry verticals. Magento software gives priority to responsiveness, thereby helping e-stores get more orders from mobile shoppers. It is also recommended for businesses desirous of including addition prompts, in-browser options, real-time drag-and-drop features, etc. in their websites.
Magento and WordPress for E-commerce Stores
Both Magento and WordPress have unique features to support the varied needs of e-commerce stores; the most important being:
Magento offers encrypted features to increase online sales. Secure and robust, Magento solutions are not dependent on extensions/plugins to enhance the functionality of e-stores. On the other hand, the use of extendable plug-ins for supporting e-commerce needs makes WordPress, an open source platform, quite insecure.
Businesses looking for higher scalability and growth should opt for Magento website development. For example, e-stores with more than 20 products should look towards Magento ecommerce development rather than the relatively inexpensive plugins by WordPress. You may choose WordPress to build cost-effective solutions plugins for different types of e-commerce sites, such as forums, social networks, e-portals, and membership portals.
The learning curve for first-time Magento users is long and cumbersome. On the other hand, WordPress is an interactive content publishing platform with extendable plugins. Even novices can work on this platform with ease.
The Emerging Need for Magento and WordPress in 2019
The immediate and future needs of your e-commerce market platform would dictate the application of Magento and WordPress website development. Both these platforms provide useful solutions for e-commerce stores. They bring in high conversion rates and reduce the concerns of cart abandonment. Get in touch with the Magento and WordPress website development team at SBL Corp to handle your orders seamlessly. They’ll help you build and manage high-performing, flexible, and scalable e-stores in no time!