Virtual Reality has so far offered tremendous possibilities in film-making techniques. It has transformed the old landscape of production, seamlessly taking the viewers into the magical but pleasant unreal world. A number of VR studio have cropped up in the international film industry, especially Hollywood, but only a few of them have successfully retained their customer loyalty. Why?
One of the main reasons is scalability. As virtual reality is a new concept, the process of trial and error is more likely to be pursued by the production houses. An ideal Virtual Reality Studio has to keep adapting itself to the changing needs of its clients. Several factors like affordability, immersion, mobility and flexibility are to be taken into account when a client chooses its virtual reality studio. It is evident, that the failure to change its support and budget according to the needs of the film-makers and advertisers often leads to their disrepute. It is the reason why a number of studios are getting grounded.
In fact, the experts providing vr post production services are familiar to special production and editing techniques. Virtual reality shooting and editing is a different cup of tea altogether, where the boundaries are removed and the viewers can pick the area of interest on the screen.
The VR industry being in the evolving stages the major challenges are in judging the resource strength, software and infrastructure vis a vis the revenues that can be expected through projects. Then there is the challenge of bandwidth considering the huge amounts of data (in TBs). The length of shots is another factor.
The leading studios that provide 360 degree video post production editing services need to offer maximum flexibility and scalability to the clients. As the demand of the industry is subjected to variation, the services are bound to be flexible. They should be able to ramp up the resources at the right moment. Continuous monitoring of the behavior of the audience calls for this adaptability. This is the reason why certain VR studios make their mark in the industry, while the others fade away.